Indieshot

POSTED IN Portfolio 28.04.2012

Functional and Aesthetic Design for Independent Entrepreneur. 2012
Patent Pending

Nowadays, DSLR cameras are not just for still photography. They are the high definition video cameras of choice for many independent film makers as well as hobbyists. There are dozens of ‘steadicam’ solutions on the market specifically designed for use with DSLR cameras, and these products will take a lot of the shakiness out of motion photography. The client for this project wanted a product which not only acted as a steadicam, but also opened up many more expressive options in DSLR videography. The challenge was to incorporate a steadicam, boom camera (for high shots), a glide track (for smooth pan and push shots), a shoulder mount, and a tripod all into one compact, low cost product.

As always, I started the project with extensive research. First I looked into the market, potential consumer bases, competing product designs and price points, functional and aesthetic references, etc. I set up interviews with videographer hobbyists and independent film producers to ask them about what they would want out of this product.

Indieshot: Research

Indieshot: Research

Indieshot: Research

Indieshot: Research

Indieshot: Research

Independent filmmakers seemed to value portability and low setup time as primary product attributes. Hobbyists were concerned about cost and the variety of shots they could get from one product. Using those insights, I dove into conceptualizing forms that could satisfy the many demands of this product idea. Hundreds of napkin sketches later, everything ‘clicked’ into a simple shape: An arc. This simple shape could be quickly transformed into any of the desired configurations and its symmetrical design would be low cost. I originally dubbed it the DSL-ARC, and although clever, that name was eventually dropped in favor of the more descriptive “Indieshot.”

Indieshot: Rough Sketches

Indieshot: Basic Assembly

Indieshot: Parts Disassembled

Indieshot: Glide Track Configuration

Indieshot: Glide Track Mounted on Tripod

Indieshot: Wheeled Configurations

Indieshot: Handheld Configurations

Indieshot: Rolling Tripod Configuration

Indieshot: Shoulder Mount Configuration

Indieshot: Boom Configuration

Indieshot: Steadicam Configuration

Indieshot is currently in the process of being funded and developed further for manufacturing.

108 COMMENTS

  1. Very clever product, and very usefull ! Is it possible to be kept in touch for the day it will be released ? :)

    Cheers
    Nicolas

  2. Ben says:

    Please, could you pass my email too? I’d love one!!! Are you selling them in the UK and at roughly what price!?! :)

    • admin says:

      If you are interested in news about this project or info of possibly purchasing one, leave a post here or on Yanko and I will forward it to the parties responsible for production development and marketing. Thank you for your interest!

  3. Guy Stewart says:

    Seems like an ideal candidate for a kickstarter project.

    I’d back it.
    In the mean time, add me to the list please.

    • Ashley Cheung says:

      It’s a really nice design, please let me know about the price and other details of it, thanks!

  4. Christopher Gatto says:

    Please add me to the list, Thank you.

  5. Naude Heunis says:

    What an awesome design. I make use of DSLR cameras on a daily basis and this is by far the best design I have ever seen! Please put me on the list, as I would love to purchase a few of these!

  6. Steffi Titaheluw says:

    Hi, Please add me to the list :)

    Thanks

  7. gianola says:

    Hi there ! Great idea, great concept. Please keep me informed about its availablity !

  8. Kelvin Ng says:

    Please add me to the list too. Great design!

  9. Mo says:

    Why don’t you try to add a jib/crane functionality and make it all what you need…….

    • admin says:

      The point of this project was to have something that was a light, “on the go” videography solution. That being said, it would be extremely easy to attach the straight sections to the end of a jib/boom. Its something I am looking into. Thanks!

      • Jedi says:

        How close are you to completing this for commercial sales?

        • admin says:

          The project is currently being handled by the person who hired me to develop the concept. I know there is a prototype, but I’m not sure about tooling up and such. I will have the development team contact you when they are getting ready for release.

  10. [...] Angeles-based designer Grant Parrinello has come up with a concept design that combines multiple videography accessories into one. It acts [...]

  11. [...] Angeles-based designer Grant Parrinello has come up with a concept design that combines multiple videography accessories into one. It acts [...]

  12. [...] Angeles-based designer Grant Parrinello has come up with a concept design [...]

  13. [...] Angeles-based designer Grant Parrinello has come up with a concept design that combines multiple videography accessories into one. It acts [...]

  14. [...] Angeles-based designer Grant Parrinello has come up with a concept design that combines multiple videography accessories into one. It acts [...]

  15. [...] Angeles-based designer Grant Parrinello has come up with a concept design that combines multiple videography accessories into one. It acts [...]

  16. [...] Angeles-based engineer Grant Parrinello has come adult with a judgment pattern that combines mixed videography accessories into one. It [...]

  17. [...] Angeles-based designer Grant Parrinello has come up with a concept design that combines multiple videography accessories into one. It acts [...]

  18. Josh Stegmeier says:

    Hi! This is a really cool design. Could you please add me to the list, as well? Thanks!

  19. [...] here to check it out. “Los Angeles-based designer Grant Parrinello has come up with a concept design that combines multiple videography accessories into one. It acts [...]

  20. [...] images). There have been some developments in making equipment more compact and cheaper, but this concept rig from designer Grant Parrinello, promises “a steadicam, boom camera (for high shots), a glide [...]

  21. David Phifer says:

    Who WOULDN’T want one?! Let me know when they become available!:o)

  22. Definitely keep me in the loop as well!

  23. This is a great idea! Like somebody said… A great one for a Kickstarter, I would happily back it up. Put me in the list and keep the good work!

  24. Liftman Productions says:

    me too. go on, make it!

  25. Dayle Lim says:

    Great design. Update me

  26. vanilla says:

    Great concept! A kickstater fund will be nice and I’m willing to support that project! just keep me in the loop please

  27. Cláudio Júlio says:

    Hello! I liked your idea. On the site there is a review prior NoFilmSchool it. See urgently, because you can try to fix the negative points of your project. A hug!

    http://nofilmschool.com/2012/07/indieshot-dslr-steadicam-dolly-boom-shoulder-all-in-one/

    This message was automatically translated from Brazilian Portuguese.

    • admin says:

      Thanks for the feedback, Claudio. Many of your points have already been addressed in the prototype. It’s clear you have a keen sense for what will work for videographers. I’ll keep you up to date at things unfold.

  28. John Clawson says:

    I’m interested. Please pass my name along.

  29. [...] it seems like we’re seeing another all-in-one rig pop up. The Indieshot doesn’t look like much, but it actually functions as a DSLR steadicam, a shoulder mount, a [...]

  30. ron says:

    awesome i want one.

  31. Please pass my email along! I would love to buy one if/when available.

  32. Alexander Bentley says:

    Please add me to the contact list as well.

  33. Adrien says:

    Hi, fascinating concept. I really look forward to seeing this in real life. Please pass my email along.

  34. Patrick says:

    this looks awesome, pass my email as well

  35. MRCENTMAN says:

    put me on that list!

    cheers

  36. Ilyas Nashid says:

    Love the product! Keep me posted!

  37. Ralev says:

    Good job!
    Also interested in pricing of this future product :) + delivery to East Europe 8)

  38. Aaron Lee says:

    Please include me in the list. Thanks!

  39. becky beamer says:

    Please put me on your list for updates. Looks very exciting.
    bb

  40. Zach Zahorik says:

    I am interested as well, it looks great! Please pass along my information to the mailing list as well.

  41. Ryan Austill says:

    This looks great — please keep me posted!

  42. Rudy says:

    Love this concept. If priced right, It may be joining my wish list.

  43. Raymond says:

    Design seems promising. Please sign me up

  44. Federico says:

    It sounds like a great idea and I look forward to hearing from you when ready for purchase, please include me on the list, thanks.

  45. Please keep me posted as well :) And god luck with the project!

  46. MG says:

    Please keep me informed.

  47. Joachim says:

    Please keep me posted as well. And good luck with the project!

  48. José Samtos says:

    Hi, seems like a great piece of gear!! Please add me to the list please.

    Thanks ;)

  49. Nyunt Shwe says:

    Very impressive!
    I’m interested!

  50. Andy says:

    Hi I found this via NoFilmSchool. Been looking for a lightweight all-in one solution like this. Hoping it’s function lives up to the beauty of it’s form! :)
    Please, keep me posted…

  51. Val Gameiro says:

    Same here, NoFilmSchool — definitely keep me on your mailing list and/or Kickstarter if you have/start one!

  52. bas says:

    put me in the list
    i want

  53. Francisco Litardo says:

    Very cool. I want a shot at trying this when it is completed. Please contact me when it is finished and ready for the market

  54. Bacchus Stuart says:

    Please notify when these become available! I must have one!!!

  55. [...] info: http://www.grantparrinello.com/indieshot/ Share this:FacebookTwitterEmailPrintLike this:LikeBe the first to like [...]

  56. Please notify. I must have one too!!!

  57. daniel says:

    i would like to purchase one

  58. Alex says:

    I’ve been excited about this for weeks. Please tell me when it’s finished!

  59. deni says:

    interested in purchasing

  60. Dave says:

    Interested please pass on my details thanks

  61. Cristina Medellín says:

    WE LOVE IT!!!! We want it in Mexico!!!

  62. Cristina Medellín says:

    Still not for sale?

  63. [...] Designer: Grant Parrinello [...]

  64. gilbert says:

    Please tell me when it’s finished! gilbert3819gibe@yahoo.com

  65. todd white says:

    I am interested as well. please pass along my details to be notified when ready for sale!

  66. Edwin says:

    I’m interested, please keep me posted

  67. Giorgio says:

    I’m interested too!…can you please tell me when it’s finished?

  68. Dan says:

    Please email me when it’s ready for sale. Tks.

  69. Sam Voigt says:

    I am very interested in this product. How and when can one be purchased?

  70. SamCam says:

    Please notify me when it is available!

  71. Adzim says:

    abd.adzim@gmail.com in the mailer please :D

  72. Jay says:

    Please let me know when its available. jaykumarpshah@gmail.com

  73. taylor burns says:

    let me know when its finnished if its as good as it looks ill buy one :)

  74. Srihari says:

    add me to the list… could pre-order it now!

  75. Looks great! Keep me posted please.

  76. Ajoy Venugopal says:

    Please keep me posted …very interesting

  77. Alvaro says:

    Thumbs up!
    I’m very interested, thanks

  78. Grant Adams says:

    Hi awesome idea and I would love to know the price and how I could get my hands on one?